Skip to main content

Glossary

Twitter Cards

X's own preview tags — and why most pages need only one of them.

By · Last updated: September 2026

TL;DR

Twitter Cards are meta tags, named twitter:card, twitter:title, twitter:description and twitter:image, that control how a link is previewed on X (formerly Twitter). twitter:card picks the layout — usually summary or summary_large_image — and X falls back to Open Graph tags for anything the twitter: tags leave out.

Free plan, no credit card. 1,000 credits a month.

How it works

Card types and tags

twitter:cardLooks likeImage
summarySmall square thumbnail beside the title1:1, at least 144 × 144 px
summary_large_imageFull-width image above the title2:1, at least 300 × 157 px
playerInline video or audio playerNeeds approval from X
appApp store install cardFrom the app listing

The tags use the name attribute. twitter:site and twitter:creator name the site's and the author's accounts.

In practice

The fallback that saves you work

When a twitter: tag is missing, X uses the Open Graph equivalent: og:title, og:description, og:image. So a page with a complete Open Graph set needs one extra line for a large-image card:

Open Graph plus one tag
<meta property="og:title" content="How we cut our build time in half">
<meta property="og:description" content="Three changes, measured over a month of CI runs.">
<meta property="og:image" content="https://example.com/og/build-time.png">
<meta name="twitter:card" content="summary_large_image">

Add separate twitter:title or twitter:image only when you want X to show something different — a shorter title, or an image cropped for 2:1. Like every preview fetcher, X's reads the HTML source, so the tags must be there without JavaScript.

To check a page the way X sees it, fetch the source with curl and look for twitter:card in the <head>: if it only appears in DevTools, JavaScript put it there and X will not see it. A card that looks wrong after you fix the tags is usually a cached one — X re-fetches a URL's card only after a while, so test with a URL it hasn't seen, such as one with a new query string.

URLpipe

With URLpipe

/meta resolves a page's title and image the way a previewer does, reading Open Graph first and Twitter Card tags second: the title is og:title, then twitter:title, then <title>; the image is og:image, then twitter:image. For the raw twitter:card value, read the <head> from /html.

FAQ

Frequently asked questions

Only twitter:card, to pick the layout. X falls back to og:title, og:description and og:image for the rest.

See it on your own pages.

Free plan, no card. Confirm your email and your API key is live — you'll be making real requests in minutes.